Price & Promo Market Dynamics

Visibility into Marketplace Dynamics

Business Performance

  • Analyze by region, retailer and product
  • Compare business growth and category share
  • Visualize trends

Sales Drivers

  • Effect of past pricing strategies
  • Base & promotional performance
  • Promo effectiveness

Bandwidth Dasboards

  • Pricing “ladders”
  • Dependence on discounting
  • Out-of-bounds visibility

Price Gaps

  • Price drivers of consumption
  • Base & promotional performance
  • Promo effectiveness

Range Finder

  • Highlight competitive gaps
  • Correlation of performance to gaps
  • Influencers of performance

Bump Report

  • Visualization of weekly sales
  • Price & promo overlaps & effectiveness
  • Impact of price points over time

Business Performance

Sales Drivers

  • Analyze by region, retailer and product
  • Compare business growth and category share
  • Visualize trends
  • Effect of past pricing strategies
  • Base & promotional performance
  • Promo effectiveness

Bandwidth Dashboards

RangeFinder

  • Pricing “ladders”
  • Dependence on discounting
  • Out-of-bounds visibility
  • Price drivers of consumption
  • Base & promotional performance
  • Promo effectiveness

Price Gaps

Bump Report

  • Highlight competitive gaps
  • Correlation of performance to gaps
  • Influencers of performance
  • Visualization of weekly sales
  • Price & promo overlaps & effectiveness
  • Impact of price points over time

CONTACT US TO PROVIDE YOU WITH THE BEST REVENUE MANAGEMENT SOLUTION FOR YOUR BUSINESS