PREDICTIVE CAPABILITIES

Price Sensitivity Modelling & Impact on Performance

REGULAR PRICE CALCULATORS

  • Impact of regular price changes on sales
  • Brand & pack price sensitivity

PROMO PRICE CALCULATORS

  • Impact of promo price on sales
  • Depth-of-discount modelling
  • Promotional “multipliers”

Beat-The-Curve™

  • Identify promotional vehicles that outperform expectations
  • Assess loyalty programs, multi-buys & thresholds
  • Optimize promotional spend

PORTFOLIO MAP

  • Elasticity vs. profit mapping
  • Pricing power vs. volume drivers
  • Accretive profit approach to planning

REGULAR PRICE CALCULATORS

PROMO PRICE CALCULATORS

  • Impact of regular price changes on sales
  • Brand & pack price sensitivity
  • Impact of promo price on sales
  • Depth-of-discount modelling
  • Promotional “multipliers”

Beat-The-Curve™

PORTFOLIO MAP

  • Identify promotional vehicles that outperform expectations
  • Assess loyalty programs, multi-buys & thresholds
  • Optimize promotional spend
  • Elasticity vs. profit mapping
  • Pricing power vs. volume drivers
  • Accretive profit approach to planning

CONTACT US TO PROVIDE YOU WITH THE BEST REVENUE MANAGEMENT SOLUTION FOR YOUR BUSINESS